It's easy to become an author!
What are the benefits?
- Experience: each author is unique and comes with their own experience
- New subscribers from your target audience
- Get all of your experience together. Check if it's similar to other PMMs
- A new and unique experience
- Add an archive of your week to your Linkedin profile
- A personal brand: as an author, you share your professional expertise with the community
- Broadening the horizons: you’ll discover new trends and meet interesting people
- The shift of your habits: authors can have work methods that are fundamentally different from yours
- It's cool to be an author
Why do you need it?
For the same reason as any other public activity:
- You will promote your personal brand and get new subscribers
- Get feedback from the followers on your ideas, get tips
- Meet new people from the industry
- Organize your thoughts on different topics, which can help you in preparations for articles or talks
- Help someone to become better or not make your mistakes
- Have fun
What should you prepare for your week?
— Tl;DR. It's better to have a plan in advance. You don't have to prepare everything, but a list of topics you want to discuss might be enough. Ideally, you should have a list of topics for a week and publish it on your first day. Here is the detailed instruction for new authors.
What are the most popular topics that you can cover?
You can talk about anything you want related to Product Marketing. You can check what did other authors talk about in archive.
How can you become an author?
— DM @NatashaKatson if you want to become an author or know anyone who can be an author of the week.
Code of conduct
Please respect different opinions, be polite, and don't be rude. Be professional; consider your week a product that you market. We do not tolerate harassment in any form. Harassment includes offensive comments related to gender, gender identity and expression, age, sexual orientation, disability, body size, race, ethnicity, religion, technology choices, sexual images.
Please contact curator @NatashaKatson if you see that the rules are violated.